The Topic Gap Checker compares the Google keywords of two websites. Enter your site and one competitor. The tool lists the keywords the competitor ranks for that your site does not rank for, and the keywords you both rank for.
Each keyword shows how many people search for it each month, how hard it is to reach the first page, and where each site ranks today. The list of missing keywords is sorted by searches, so the biggest openings come first.
Use the missing keywords to plan your next articles. Use the shared keywords to see where a competitor is ahead and which pages you can improve. The data comes from Google results in the United States and is refreshed every week.
When you find keywords you want to write about, you can add them to a Rankwise Content Planner in one click. Rankwise plans one article a day, writes it with real sources, and publishes it to your blog.
Get results in just a few simple steps
Enter your website and one competitor
We look up the Google keywords each site ranks for
We list the keywords the competitor has and you do not
We list the keywords you share, with both positions
Add the missing keywords to your Content Planner
Don't make these frequent errors
Comparing with a much bigger site in a different market
Chasing keywords with high difficulty before the easy ones
Copying a competitor's article instead of writing a better one
Ignoring shared keywords where a small update could move you up
From Google search results in the United States, through DataForSEO. Search volumes are monthly averages.
The tool counts a keyword when a page of your site ranks in the top 100 results. A page that ranks lower, or a page on another domain, does not count.
A few comparisons an hour. Results for the same two sites are kept for 7 days, so you can open them again at no limit.
Dive deeper into these topics with our comprehensive guides and templates.
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