AI Search

AI Crawler

Automated bots operated by AI companies that scan websites to collect training data for language models or to enable real-time AI search functionality.

Quick Answer

  • What it is: Automated bots operated by AI companies that scan websites to collect training data for language models or to enable real-time AI search functionality.
  • Why it matters: Helps you understand how AI systems discover, interpret, and surface your content.
  • How to check or improve: Review AI crawler access, cite-worthy structure, and prompt visibility signals.

When you'd use this

Helps you understand how AI systems discover, interpret, and surface your content.

Example scenario

Hypothetical scenario (not a real company)

A team might use AI Crawler when Review AI crawler access, cite-worthy structure, and prompt visibility signals.

Common mistakes

  • Confusing AI Crawler with AI Overview: Google's AI-generated summary that appears at the top of search results for certain queries, synthesizing information from multiple sources. Learn how AI Overviews work and how to optimize for citation.
  • Confusing AI Crawler with robots.txt: A text file placed in a website's root directory that instructs web crawlers which pages or sections of the site they can or cannot access, controlling how search engines and AI bots crawl your content.

How to measure or implement

  • Review AI crawler access, cite-worthy structure, and prompt visibility signals

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Updated Jan 1, 2025·3 min read

What Are AI Crawlers?

AI crawlers are web bots that visit websites to gather data for AI systems. Unlike traditional search engine crawlers (like Googlebot), AI crawlers serve different purposes—either training AI models or enabling real-time AI search.

Major AI Crawlers

CrawlerCompanyPurpose
GPTBotOpenAITraining data
Google-ExtendedGoogleGemini training
CCBotCommon CrawlTraining datasets
Anthropic-AIAnthropicTraining data
PerplexityBotPerplexityReal-time search

Training vs. Retrieval Crawlers

Training crawlers collect data to improve AI models:

  • Data used for model training
  • Historical snapshots
  • No direct attribution

Retrieval crawlers enable real-time AI search:

  • Data used for live answers
  • Current content matters
  • Citations back to source

Managing AI Crawler Access

Control access via robots.txt:

User-agent: GPTBot
Disallow: /

User-agent: PerplexityBot
Allow: /

Consider allowing retrieval crawlers (Perplexity) while blocking training crawlers if you want citations without contributing training data.

Why this matters

AI Crawler influences how search engines and users interpret your pages. When ai crawler is handled consistently, it reduces ambiguity and improves performance over time.

Common mistakes

  • Applying ai crawler inconsistently across templates
  • Ignoring how ai crawler interacts with canonical or index rules
  • Failing to validate ai crawler after releases
  • Over-optimizing ai crawler without checking intent
  • Leaving outdated ai crawler rules in production

How to check or improve AI Crawler (quick checklist)

  1. Review your current ai crawler implementation on key templates.
  2. Validate ai crawler using Search Console and a crawl.
  3. Document standards for ai crawler to keep changes consistent.
  4. Monitor performance and update ai crawler as intent shifts.

Examples

Example 1: A site standardizes ai crawler and sees more stable indexing. Example 2: A team audits ai crawler and resolves hidden conflicts.

FAQs

What is AI Crawler?

AI Crawler is a core concept that affects how pages are evaluated.

Why does AI Crawler matter?

Because it shapes visibility, relevance, and user expectations.

How do I improve ai crawler?

Use the checklist and verify changes across templates.

How often should I review ai crawler?

After major releases and at least quarterly for critical pages.

  • Guide: /resources/guides/optimizing-for-chatgpt
  • Template: /templates/definitive-guide
  • Use case: /use-cases/saas-companies
  • Glossary:
    • /glossary/ai-overview
    • /glossary/robots-txt

AI Crawler improvements compound when teams document standards and validate changes consistently.

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